In this blog, we discuss cognitive computing and other technologies with a focus on supply chain management and innovation. Other topics of discussion include digital enterprise transformation, marketing, the Internet of Things, and smart cities. Our goal is to advance the public discussion about how cognitive computing and other advanced technologies affect the world in which we live.
Bradd C. Hayes is the active editor of this blog.
“Just as the use of the word ‘Cloud’ exploded in the late 2000s,” writes Bill McBeath (@BillMcBeath), Chief Research Officer at ChainLink Research, “we have seen the term ‘Internet of Things’ (IoT)
“The digital path to purchase is the next logical step in the path to purchase evolution,” Bill Bishop (@BrickMeetsClick), Chief Architect at Brick Meets Click, told Tom Furphy (@tomfurphy), from Consumer Equity
Kim Nash (@knash99) reports that, in a data-driven world, more and more CIOs are becoming CEOs. She writes, “The latest is Jerry Wolfe, who was CIO at McCormick & Co. Inc., the
Barry Schaeffer, a consultant with Content Life-cycle Consulting, reminds us that targeted marketing was not born in the digital age, but originated in the age of print. “In times past,” he writes,
A year ago, Edd Gent (@EddytheGent) reported, “The IT professional body BCS highlighted cognitive computing as one of the next great waves of computing, but one that also has the potential to
Age has always been a significant differentiator of consumers; but, it is only one of many demographic traits that need to be considered when segmenting customers for marketing purposes. Other traits that
The term “semantic web” has been bantered about for a few years now. It’s supposed to be the next big thing in web search and promises to make searches much more relevant
“Big Data is both an over-hyped buzzword and a real trend,” writes Gregory Piatetsky (@kdnuggets), President of KDnuggets, “reflecting the rapidly growing digitization of our world, and the amazing, and sometimes scary
“It wasn’t that long ago,” writes Catherine Salfino (@CathSalfino), “when marketers merely had to place ads in newspapers and magazines, or on TV or the radio to reach their audience. Generally, a
As I have noted in several previous articles discussing the Internet of Things (IoT), the IoT is set to transform the way the world connects. General Electric calls the IoT the “Industrial
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