Category: Business

In this blog, we discuss cognitive computing and other technologies with a focus on supply chain management and innovation. Other topics of discussion include digital enterprise transformation, marketing, the Internet of Things, and smart cities. Our goal is to advance the public discussion about how cognitive computing and other advanced technologies affect the world in which we live.

Bradd C. Hayes is the active editor of this blog.

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The Supply Chain and Big Data Analytics

Edith Simchi-Levi, Vice President of Operations at OPS Rules Partners and wife of the well-known MIT Professor David Simchi-Levi, recently discussed the topic of supply chain analytics with Dustin Mattison. In that

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Understanding Target Customers

Companies need to understand their target customers, asserts a blog post from TIBCO Spotfire, “and that means using predictive analytics.” [“Predictive Analytics: Predicting the Unpredictable Consumer,” 10 June 2013] The post goes

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Big Data: Problem or Solution?

“The term big data is moving up the charts as a ‘hot topic,’” writes Lora Cecere, Founder and CEO of Supply Chain Insights. She continues: “We believe that the adoption of new

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In the Era of Big Data, Location Still Matters

“Location, location, location,” writes Brian Vellmure. “The concept immediately brings back to mind college marketing classes and textbooks; clear lessons from industrial age distribution models. The focus has slowly faded away, however,

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