Enterra Insights

In this blog, we discuss cognitive computing and other cutting-edge technologies with a focus on supply chain management, autonomous decision-making, and innovation. Other topics of discussion include digital enterprise transformation, autonomous intelligent enterprises, emerging technologies, and global trade. Our goal is to advance the public discussion about how cognitive computing and other advanced technologies affect the world in which we live.

Bradd C. Hayes is the active editor of this blog.

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Targeted Marketing: Easy as X, Y, Z

“Marketing has come a long way since the days of the one-size-fits-all radio jingle,” writes Samantha Christmann (@DiscountDivaSam). “Advertisers have more consumer data at their fingertips than ever before and they’re using

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Yossi Sheffi, a Supply Chain Leader

In addition to posting articles on this blog, I’m also a featured blogger for Supply Chain Insight’s Beet Fusion blog. This month featured bloggers were asked to write about their favorite supply

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3D Printing is Coming of Age

For over half a decade, pundits have predicted 3D printing (also called additive manufacturing) would revolutionize industries and supply chains. Those predictions may finally be coming true. “The way we make the

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Digital Enterprises are Revolutionary

“Artificial intelligence tools are only beginning to penetrate the workplace,” writes Jared Lindzon (@JLindzon), “but are causing leaders to rethink how their businesses run.”[1] In fact, many (if not most) analysts believe

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