All Customers are not Created Equal
“Those who insist that every [customer] is created equal merely ensure that ‘the worst customers get better service than the best,” Bob Sabath, a discipline expert in supply chain management with Trissential,
In this blog, we discuss cognitive computing and other technologies with a focus on supply chain management and innovation. Other topics of discussion include digital enterprise transformation, marketing, the Internet of Things, and smart cities. Our goal is to advance the public discussion about how cognitive computing and other advanced technologies affect the world in which we live.
Bradd C. Hayes is the active editor of this blog.
“Those who insist that every [customer] is created equal merely ensure that ‘the worst customers get better service than the best,” Bob Sabath, a discipline expert in supply chain management with Trissential,
When you hear the term “social intelligence,” what comes to mind? The term has been applied to two very different subjects. The term is most widely used in a new scientific field
Recently Adrian Gonzalez penned an article about supply chain trends. [“What Are Your Top 10 Supply Chain Trends?” Logistics Viewpoints, 10 July 2013] The inspiration for Gonzalez’ article was a presentation given
Last August, Andrew England and Xan Rice reported, “From Lagos in the west to Nairobi in the east and Lusaka in the south, trendy new shopping malls have sprung up across Africa
Companies need to understand their target customers, asserts a blog post from TIBCO Spotfire, “and that means using predictive analytics.” [“Predictive Analytics: Predicting the Unpredictable Consumer,” 10 June 2013] The post goes
For one reason or another, there was a spate of articles written earlier this year about game-changing technologies that could change how we live and work. For example, Felicity Duncan, Managing Editor
Last March, Pedro Videla, an economics professor at the IESE Business School at the University of Navarra, told an audience in Madrid, “The 21st-century is going to be one of huge changes.
Analysts have tried depicting a consumer’s digital path to purchase in a variety of ways — loops within loops, funnels, circles, and so forth. The reason it is so difficult to depict
In Part 1 of this 2-part series on the digital path to purchase (DP2P), I explored why some analysts believe that digital technologies have forever altered the business landscape. Kevin Glacken believes,
“The nature of the digital challenge is evolving rapidly and challenging traditional business models,” write McKinsey & Company analysts Francesco Banfi, Paul-Louis Caylar, Ewan Duncan and Ken Kajii. “The initial wave that
All Rights Reserved. Privacy Policy | Terms and Conditions ©2024 Enterra Solutions LLC® | Click for Accessibility
inquiries@enterrasolutions.com