Category: Business

In this blog, we discuss cognitive computing and other technologies with a focus on supply chain management and innovation. Other topics of discussion include digital enterprise transformation, marketing, the Internet of Things, and smart cities. Our goal is to advance the public discussion about how cognitive computing and other advanced technologies affect the world in which we live.

Bradd C. Hayes is the active editor of this blog.

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Location-based Marketing is on the Move

Last year, Michele Nemschoff (@mnemschoff), Vice President, Corporate Marketing at MapR, asserted, “Thanks to the rise of the mobile consumer, location-based marketing has taken off as a way to target consumers when

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2015 Predictions: Big Data and Analytics

“There is such a preponderance of business and personal data whirling around the globe every millisecond,” writes Chris Preimesberger (@editingwhiz), Editor of Features & Analysis at eWEEK, “a zillion more enterprises are

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Improving On-Shelf Availability

Watching products fly off the shelf is every manufacturer’s and retailer’s dream. That dream, however, starts with ensuring that there are actually products on the shelf for customers to purchase. Today there

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The Rise of the Internet of Things

According to many reports, the winner at the 2015 Consumer Electronics Show was the Internet of Things (IoT). Ciara O’Brien (@ciaraobrien), for example, reports that at CES 2015 Ford Motor Company discussed

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