In this blog, we discuss cognitive computing and other technologies with a focus on supply chain management and innovation. Other topics of discussion include digital enterprise transformation, marketing, the Internet of Things, and smart cities. Our goal is to advance the public discussion about how cognitive computing and other advanced technologies affect the world in which we live.
Bradd C. Hayes is the active editor of this blog.
Analysts have tried depicting a consumer’s digital path to purchase in a variety of ways — loops within loops, funnels, circles, and so forth. The reason it is so difficult to depict
One simply can’t discuss smart city initiatives without including the topic of traffic — that is, how things move within the confines of an urban environment. Perhaps the most talked about challenge
In Part 1 of this 2-part series on the digital path to purchase (DP2P), I explored why some analysts believe that digital technologies have forever altered the business landscape. Kevin Glacken believes,
“The nature of the digital challenge is evolving rapidly and challenging traditional business models,” write McKinsey & Company analysts Francesco Banfi, Paul-Louis Caylar, Ewan Duncan and Ken Kajii. “The initial wave that
“Physical retail stores have long been considered both places to research and to purchase products,” write McKinsey & Company analysts Francesco Banfi, Paul-Louis Caylar, Ewan Duncan and Ken Kajii. [“E-journey: Digital marketing
“Now that we’re all connected and responding 24×7 via any number of devices,” writes Jennifer Baljko, “of course there would be a loud corresponding call to have a ‘real-time supply chain,’ too.”
In the final segment of this series about tomorrow’s population, big data, and personalized predictive analytics, I want to get personal. The series has primarily focused on cities because that is where
Jason Stewart, who leads content marketing efforts at Demandbase, writes, “B2B marketers … continually blanket the web with their offers and messages in the hopes of magically getting impressions in front of
Back in 2011, John Westerveld penned a two-part blog that discussed “a new way to think about S&OP.” [“Thoughts from Kinexions – A new way to think about S&OP, Part 1 and
In spite of the numerous supply chain disruptions that have occurred over the past several years, results from “the 2013 Aon Global Risk Management Survey points to a significant decline in risk
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