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Shareology: A Book Review
Unless you’ve been stranded on an island in the middle of the Pacific Ocean, you’ve read about the rise of the sharing economy. Undoubtedly, this trend has been hastened by the rise
In this blog, we discuss cognitive computing and other technologies with a focus on supply chain management and innovation. Other topics of discussion include digital enterprise transformation, marketing, the Internet of Things, and smart cities. Our goal is to advance the public discussion about how cognitive computing and other advanced technologies affect the world in which we live.
Bradd C. Hayes is the active editor of this blog.
Unless you’ve been stranded on an island in the middle of the Pacific Ocean, you’ve read about the rise of the sharing economy. Undoubtedly, this trend has been hastened by the rise
“The marketing world can be a tricky place,” writes Adam Groff, “especially if you head into each new campaign not really knowing who your customers are. Fortunately, targeted marketing can help you
“You’re more likely to survive a plane crash than you are to click a banner ad,” writes Jason Goldberg (@retailgeek), Senior Vice President of Commerce & Content at Razorfish.[1] And if that
For most lay people, marketing is marketing. Professionals, however, distinguish between outbound marketing and inbound marketing. Outbound marketing is considered more traditional. Marketing-Schools.org defines outbound marketing this way: “Outbound marketing tries to
“Risk isn’t a new topic in the supply chain,” writes Hailey Lynne McKeefry (@HaileyMcK), Editor in Chief of EBN, “but it’s one that is moving up the priority list for many electronics
“Supply chains are a highly-complex, yet very necessary, ingredient to nearly any successful business venture,” asserts Keith Peterson, Ph.D. (@Halo_BI), President and Chief Executive Officer at Halo Business Intelligence, Inc. “An efficient
“With disruptive forces of change so pervasive around the world,” writes Jeff Dobbs, Global Sector Chair for Industrial Manufacturing at KPMG, “it would be easy to believe that the manufacturing sector is
“Companies today are rushing headlong to become more digital,” write Karel Dörner and David Edelman (@davidedelman). “But what does digital really mean?”[1] Most analysts agree that businesses need to transform into digital
“The technological shifts over the next 10 years and beyond will reverberate through all aspects of business, government and society overall,” writes Christian Lanng (@christianlanng), Chairman and Chief Executive Officer of Tradeshift.com.[1]
“Imagine a simple triangle diagram of the planet’s population,” writes John S. Rosenberg. “A fortunate couple of billion upper-income people — in the United States and Canada, much of Europe, Japan, Australia,
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