Category: Business

In this blog, we discuss cognitive computing and other technologies with a focus on supply chain management and innovation. Other topics of discussion include digital enterprise transformation, marketing, the Internet of Things, and smart cities. Our goal is to advance the public discussion about how cognitive computing and other advanced technologies affect the world in which we live.

Bradd C. Hayes is the active editor of this blog.

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Advanced Supply Chain Analytics

“Now that we’re all connected and responding 24×7 via any number of devices,” writes Jennifer Baljko, “of course there would be a loud corresponding call to have a ‘real-time supply chain,’ too.”

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Business and Big Data

“There’s a ton of information out there,” Steven Rosenbush and Michael Totty write. “And businesses are figuring out how to put it to work.” [“How Big Data Is Changing the Whole Equation

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Marketing, Math, and Magic

Jason Stewart, who leads content marketing efforts at Demandbase, writes, “B2B marketers … continually blanket the web with their offers and messages in the hopes of magically getting impressions in front of

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Big and Small Data

Dr. Rufus Pollock, Founder and co-Director of the Open Knowledge Foundation, insists that the real revolution that will take place in the Big Data era will involve “small data.” [“Forget Big Data,

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Big Data: The Beginning of an Era

“For all the change we’ve experienced,” writes Adam Frank, “the most profound transformation of the digital era is really just getting started. Welcome to the era of Big Data.” [“Big Data Is

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