In this blog, we discuss cognitive computing and other technologies with a focus on supply chain management and innovation. Other topics of discussion include digital enterprise transformation, marketing, the Internet of Things, and smart cities. Our goal is to advance the public discussion about how cognitive computing and other advanced technologies affect the world in which we live.
Bradd C. Hayes is the active editor of this blog.
Jason Stewart, who leads content marketing efforts at Demandbase, writes, “B2B marketers … continually blanket the web with their offers and messages in the hopes of magically getting impressions in front of
Dr. Rufus Pollock, Founder and co-Director of the Open Knowledge Foundation, insists that the real revolution that will take place in the Big Data era will involve “small data.” [“Forget Big Data,
To get a glimpse of what lies ahead for smart cities, one need only to look to Singapore. As Mark Fischetti reported last year, “LIVE Singapore uses real-time data recorded by myriad
“For all the change we’ve experienced,” writes Adam Frank, “the most profound transformation of the digital era is really just getting started. Welcome to the era of Big Data.” [“Big Data Is
In late 2011, you might have read that IBM and healthcare provider WellPoint Inc., the nation’s largest insurer by membership, were teaming together to leverage the computing power of “IBM’s Watson supercomputer
Mankind has been trying to control the weather since the dawn of time. Historically, this intervention has taken the form of sacrifices, offerings, dances, and prayers to the gods who supposedly control
“In our haste to study larger and larger amounts of data and find information,” writes Christopher Taylor, “there’s a point getting lost in the excitement … those are people who often haven’t
In the first segment of this two-part series on personalization and targeted marketing, I discussed the views of a number of analysts who believe that getting to know customers better and then
“The role of digital has become so profound that it is less about how much consumers incorporate it into their lives and more about how much individuals live their lives within the
According to Wikipedia, “Gamification is the use of game thinking and game mechanics in a non-game context in order to engage users and solve problems.” The staff at Mashable adds: “Typically gamification
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