Bradd C. Hayes is the active editor of this blog.
The pandemic has increased the importance of customer service and customer experience. In a previous article, I wrote, “As we struggle to find a way out of the pandemic, companies can help
Nearly two decades ago, the dairy industry launched a famous advertising campaign with the logo “Got milk?” The campaign featured advertisements in which people found themselves in desperate need of a glass
The pandemic has disrupted both lives and businesses in significant ways. During the pandemic, many businesses were forced to shutter their offices and the lucky ones were able to stay afloat using
The United Nations has predicted the agricultural industry will need to achieve a 70 per cent rise in overall food production in order to feed the estimated 9.1 billion people expected to
Most people have heard the term “Industry 4.0” used to describe the emerging fourth industrial revolution. Some experts are now referring to the technological revolution unfolding in agriculture as “Farming 4.0.” Lenore
With the world’s population continuing to grow and climate change altering growing conditions around much of the world, food security has become one of humanity’s most pressing issues. Half-a-dozen years ago, Rod
Today you hear a lot about personalization in marketing and customization in manufacturing. In this increasingly specialized environment, customer segmentation sounds like a step backwards. After all, customer segmentation can be traced
Artificial intelligence (AI) is affecting almost every aspect of our lives, including national security. Although I normally write about AI in a business context, we should keep in mind that AI is
Yesterday, Enterra Solutions® announced it is opening a new office in Cambridge, Massachusetts. The new office located in Kendall Square will expand Enterra’s business footprint and position the company in a worldwide
Futurists and science fiction writers spend a lot of time thinking about what future urban environments are going to look like. Futurists are generally optimistic, while science fiction writers often portray dark,
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