Bradd C. Hayes is the active editor of this blog.
With all of the hype surrounding big data, we should remind ourselves that what is most important is how it can be used to help us better understand ourselves, the decisions we
Last December Dario Borghino reported, “Researchers at the University of Waterloo have built what they claim is the most accurate simulation of a functioning brain to date.” [“Scientists build the most accurate
There have been a number of articles published recently about the fact that savings that were predicted to flow from conversion to electronic medical records (EMR) — sometime called electronic health records
If you are concerned about cybersecurity, you probably read the New York Times‘ article about the Chinese military carrying out hacking operations. [“Chinese Army Unit Is Seen as Tied to Hacking Against
Applied mathematician and network scientist Samuel Arbesman, a senior scholar at the Ewing Marion Kauffman Foundation and a fellow at the Institute for Quantitative Social Science at Harvard University, offers a unique
In two recent posts (The Future of Big Data, Part 2 and Part 3), I discussed some observations about the connections between big data and marketing made by marketing technologist Scott Brinker.
Richard Florida, Co-Founder and Editor at Large at The Atlantic Cities, recently penned an article that focuses on two of my favorite topics innovation and cities. [“Innovation and the Wealth of Cities,”
A year ago Lisa Arthur reported, “Marketing is now a fundamental driver of IT purchasing, and that trend shows no signs of stopping – or even slowing down – any time soon.”
In previous posts about big data and targeted marketing, I have repeatedly pointed out that the elephant in the room is not Hadoop but issues involving privacy and access to consumer information.
Ray Gallagher reports that defense contractor Raytheon “has secretly developed software capable of tracking people’s movements and predicting future behaviour by mining data from social networking websites.” [“Software that tracks people on
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