Bradd C. Hayes is the active editor of this blog.
Both brands and consumers need advertising; nevertheless, they have a love/hate relationship with ads. John Wanamaker, the late department store magnate, summed up the retailer perspective when he stated, “Half the money
Risks are something with which every business must deal. Entrepreneur Richard Branson observes, “The luckiest people and businesses are those that are prepared to take the greatest risks. We can all create
The world is changing at such a frantic pace some people would like to call a time out. Unfortunately for them, change is a relentless characteristic of modern life. The 19th Century
Some companies are touting their quantum computing capabilities; however, their offerings are not the generalized, programmable quantum computers for which most researchers are striving. Almost weekly there are reports of new breakthroughs
The late Mohandas Karamchand (“Mahatma”) Gandhi, once stated, “A customer is the most important visitor on our premises. He is not dependent on us. We are dependent on him. He is not
There has been a lot of hype recently about the importance of influencer marketing. Journalist Kevin Roose (@kevinroose) asserts, “As social media expands its cultural dominance, the people who can steer the
There is continued buzz about Industry 4.0 — the nickname adopted for the ongoing fourth industrial revolution. Anant Kale (@anantkale), Co-Founder and CEO of AppZen, explains, “The first industrial revolution mechanized production
Most articles about artificial intelligence (AI) focus on the specific area of machine learning. Machine learning is one the most obvious ways to make sense of the oceans of data being created
More often than not, discussions about food focus on how things taste. A lot of people use the terms “taste” and “flavor” interchangeably — and that is unlikely to change; however, tastes
Through the ages, the world has become increasingly connected. Connectivity began with physical links between people — overland routes, sea routes, and, eventually, air routes connected people separated by distance. Virtual connectivity
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