Predictive Analytics: Businesses’ Crystal Ball
“What if you could predict what products or services your customers wanted before they did,” asks Dr. James Canton (@futureguru), CEO of the Institute for Global Futures. “What if you knew how
Bradd C. Hayes is the active editor of this blog.
“What if you could predict what products or services your customers wanted before they did,” asks Dr. James Canton (@futureguru), CEO of the Institute for Global Futures. “What if you knew how
When it comes to marketing, Delshad Irani and Ravi Balakrishnan decry the fact that overblown claims are being made about artificial intelligence (AI). “In the marketing world,” they write, “it’s caused the
“We’re still a few years away from having robots at our beck and call,” writes Or Shani, founder and CEO of Adgorithms, “but [artificial intelligence (AI)] has already had a profound impact
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