Bradd C. Hayes is the active editor of this blog.
Businesses are accumulating data at increasing rates and they understand data lying fallow in a database provides them with little to no tangible value. Asim Rais Siddiqui (@asimrs) Co-Founder & CTO at
The novel coronavirus (aka Covid-19) outbreak has disrupted lives and businesses in countless ways. One result of the outbreak has been an upsurge in online grocery shopping. E-commerce analytics company Contentsquare reports,
With much of the world’s economy on hold as a result of the novel coronavirus outbreak, a lot of attention is being paid to economic matters. One of the few advantages of
The novel coronavirus outbreak has demonstrated the value of simulations and models. Political leaders have relied heavily on model predictions to make critical decisions about social distancing, business closures, quarantines, and the
Admit it, pulling off good pranks while practicing social distancing is hard. Even finding well-written April Fool’s Day stories (aka fake news) may prove difficult. Even so, caution is always the best-course
Even before the Covid-19 outbreak, consumers were increasing the amount of shopping they did online. Since the pandemic hit and some stores closed, retailers with omnichannel strategies are better placed to survive
Marketers understand the value of data, but many of them still struggle with challenges associated with big data. Kimberly A. Whitler (@KimWhitler), a former Chief Marketing Officer now working as an Assistant
One of the things driven home by the Covid-19 outbreak is the global nature of supply chains, particularly supply chains linking China and the United States. Tom Derry, CEO of the Institute
The business world has changed dramatically over the past few decades. Terms like big data, omnichannel operations, digital marketing, targeted marketing, personas, and others are scattered all over the business landscape. Business
Ten years doesn’t seem like a long time; however, in today’s rapidly changing business environment, a decade can seem like a lifetime. Joe Terino, who leads Bain & Company’s supply chain work
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