Bradd C. Hayes is the active editor of this blog.
Store closures and stay-at-home orders during the coronavirus pandemic forced most consumers to shop online. Daphne Howland (@daphnehowland) reports, “As stores were forced to close, digital sales were expected to take over.
Data has always been important to marketers. John Wanamaker, the late department store magnate, once stated, “Half the money I spend on advertising is wasted. The trouble is I don’t know which
Some things seem destined to go together; for example, a wink & a smile; bed & breakfast; cookies & milk; and fish & chips. Many pundits assert 5G and cognitive technologies —
There has been a lot written and spoken about supply chain operations during the coronavirus pandemic. Supply chain operations are complex — encompassing a broad array of processes and operations. The staff
Three of the top concerns during the novel coronavirus pandemic have been keeping people safe, minimizing the effects of high unemployment, and preparing for an economic recovery. Allen Bernard (@allen_bernard1), a freelance
Everyone is familiar with the phrase, “Put your money where your mouth is.” According to the website Writing Explained, “This expression first appeared in America in the 1930s or 1940s. The idea
Mandated isolation during the coronavirus pandemic forced many people to work from home. The enormous shift of work from office to home demonstrated the value of connectivity. Since its inception, the Internet
If you have ever watched History Channel’s reality television show called “Alone,” you have some idea how difficult living a hunter-gatherer existence can be. Most humans rarely face the challenges of a
New York Times’ columnist Tom Friedman has argued that the “world is flat” as a result of trade liberalization and technology (i.e., business people around the world are finally playing on a
Fears about food shortages during the coronavirus pandemic are both real and well-founded. Maximo Torero Cullen, Chief Economist at the Food and Agriculture Organization of the United Nations, notes, “[The] Food Supply
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