Use of Digital Coupons is Growing
Earlier this year I posted an article entitled Americans Love Their Coupons. In that article, I quoted Emma Rosenblum who wrote, “[Americans have a] longstanding affection for those money-saving pieces of paper.”
Bradd C. Hayes is the active editor of this blog.
Earlier this year I posted an article entitled Americans Love Their Coupons. In that article, I quoted Emma Rosenblum who wrote, “[Americans have a] longstanding affection for those money-saving pieces of paper.”
In Part 1 of this two-part series on the digitalization of supermarkets, I discussed the increased use of mobile apps, digital coupons, and the “click and collect” model for grocery shopping. I
About a year and a half ago, Annie Gasparro and Timothy W. Martin wrote, “Americans still shop for groceries. They’re just not doing it so much at supermarkets.” To prove their point,
Larry Keeley, Ryan Pikkel, Brian Quinn, and Helen Walters, innovation consultants at Doblin, created quite a stir when earlier this year they published a book entitled Ten Types of Innovation: The Discipline
“A new type of mobile app is departing from a long-standing practice in computing,” writes Tom Simonite. “Typically, computers have just dumbly waited for their human operators to ask for help. But
Two years ago, Tim Bourgeois wrote, “With spending on digital-related initiatives and activities accounting for 10% or more of all expenses at many companies — and forecast to increase at double-digit rates
The cover story for the November issue of CGT Magazine discusses how McCormick’s FlavorPrint program is inspiring consumers. The article also mentions that Enterra Solutions® was one of McCormick’s partners that helped
“We are entering into a new era where systems are enabled by live, real-time data such as GPS, sensors, mobile, social media, and a connected web of streaming data,” writes Bill McBeath.
“Around the world some 1.3 billion tonnes of food waste is produced annually,” reports Peter Harrison. He states that this waste comes at “a direct economic cost of some $750 billion, according
In past posts, I’ve discussed how geographical-based Big Data can be used to help companies better understand the communities in which they want to conduct business. Analysts are finding geographical-based data important
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