Bradd C. Hayes is the active editor of this blog.
“In a climate where companies send mass, generic emails to entire mailing lists on a regular basis,” writes Malcolm Duckett, “consumers have become deadened by indiscriminate email campaigns.” Duckett believes that “a
One of the topics at the Supply Chain Insights Global Summit I attended in Scottsdale, AZ, last month was entitled “Supply Chain Talent – The Missing Link.” It is a topic that
One of things that really stood out to me while reading James Gleick’s wonderful biography of Nobel Laureate Richard Feynman (entitled Genius) was that people like Feynman possess an intellectual curiosity that
A couple of years ago, Andrew E. Kramer wrote a story in the New York Times about an “an ice-free passage” across the stretch of Arctic Ocean that borders Russia’s northern border.
At the end of my post entitled Surviving in the Omni-channel World, I indicated that, in a later post, I would discuss the impact of omnichannel operations on the supply chain. In
In Part 1 of this two-part series, I discussed the general topic of data ownership and why it is becoming an important issue in the Big Data era. I concluded that post
“Data is the issue du jour,” writes Jack Marshall, “CEOs are now frequently asked what their ‘big data strategies’ are, and CMOs are being pressured to turn the volumes of information their
“Are you prepared to meet your robot overlords,” asks Tia Ghose. “The idea of superintelligent machines may sound like the plot of ‘The Terminator’ or ‘The Matrix,’ but many experts say the
Erik Brynjolfsson, Yu Jeffrey Hu, and Mohammad S. Rahman believe that mobile technology is forever changing the face of retailing. They write, “Recent technology advances in mobile computing and augmented reality are
Back in 1951, when Oscar Hammerstein II and Richard Rogers wrote their now-famous tune “Getting to Know You,” they weren’t thinking about marketers’ love affair with consumers. Nor did they ever dream
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